Free Google Business Profile auditWho does Google show before you?
Pick your business. We compare your Google listing, with real numbers, against the ones Google shows before yours.
- Free
- About 1 minute
- No sign-up
What the check tells you
Who is getting your customers
The businesses Google shows before you, by name, on the search your customers type: your trade and your town.
Why they rank ahead
Reviews, rating, photos, hours, replies, latest review: every gap in numbers, competitor by competitor.
What to fix first
The fixes that matter, with the time each one takes, in the right order.
Before you spend a franc
Measure your position before paying for ads, an agency or software. It’s free.
How it works
What the check does, step by step
- 1
You type your business name
With your town, for example “Garage Meier Zug”. No email, no account, no card: nothing else is asked.
- 2
You pick your Google listing
We show the matching Google listings. You click yours. We only read what Google shows publicly to everyone.
- 3
We search the way your customers do
We search Google Maps for your trade and your town (for example “garage Zug”), in your region’s language. We note your position and the businesses Google shows before you.
- 4
We compare, number by number
Reviews, rating, photos, opening hours, description, review replies, latest review: your listing next to the ones ahead of you.
- 5
You get the result in 1 minute
Your position, the competitors by name, what puts them ahead and, for each gap, how to close it. Right on screen.
Sample result
This is a complete result
A made-up example, shown exactly as yours will be: your position, the comparison with the businesses ahead of you, what puts them there, how Google ranks, the fixes with their time, and your options.
For “garage Zug”, you are #6 on Google Maps.
Google shows 3 businesses before anyone scrolls. You are not one of them.
The 3 businesses Google shows before you
#1 Garage A | #2 Garage B | #3 Garage C | #6You Your garage | |
|---|---|---|---|---|
| Reviews | 214 | 158 | 96 | 18 |
| Rating | 4.8 | 4.7 | 4.6 | 4.2 |
| Photos | 126 | 74 | 45 | 6 |
| Closes at | 18:30 | 18:00 | 19:00 | 17:30 |
| Description | Yes | Yes | Yes | No |
| Replied | 92 % | 81 % | 64 % | 10 % |
| Last review | this month | this month | 1 mo. ago | 7 mo. ago |
What puts them ahead of you
Garage A has 214 reviews, you have 18.
Review count is one of Google’s strongest signals, and the first number customers compare.
The rest is in your own check
Free, 1 minute: your competitors, your gaps, your fixes.
How Google decides
What moves a listing up on Google Maps
Google ranks local listings on three criteria. You don’t control distance. The other two, you do.
Relevance
Does your listing match what the customer types? Categories, description, services.
Distance
Where the customer is relative to you. Nothing to do here.
Prominence
Reviews, rating, replies, photos, and consistent details everywhere on the web.
- 1
The right categories
≈ 1 hOne exact primary category and up to 9 secondary ones. Most listings have one, often the wrong one.
The rest is in your own check
Free, 1 minute: your competitors, your gaps, your fixes.
Why it matters
Customers call one of the first
For “trade + town”, Google shows a map and a few businesses before anything else. That’s where the calls come from.
Google says how it ranks
Relevance, distance and prominence. Distance isn’t up to you; the other two are. The check measures what you control.
You can’t buy the spot
Google states you can’t pay for a better local ranking. The listing makes the difference.
Frequently asked questions
Is the check really free?+
Yes. No email, no card. If you then want us to fix the listing for you, you can request a quote; it’s never required.
What data do you read?+
Only what Google shows publicly on your listing and your competitors’: reviews, rating, photos, hours, description. Nothing from your Google account.
Will my competitors know?+
No. The check reads public information; nobody is notified.
My listing doesn’t show up. What now?+
Try your exact business name with your town. If it still doesn’t appear, the listing may not exist yet or may not be visible: that’s exactly the first thing to fix.
What happens after the check?+
You can fix each point yourself with our detailed free guide, or request an instant quote and we’ll take care of it.
Where does your listing stand?
One minute, free, no sign-up. You’ll see who Google shows before you, and why.